Guide for professionals
Google Images: how to describe your profile photos
Google does not look at your photos the way a person does: it reads the text that comes with them. That is why, with the Elite plan, each photo on your profile can carry a short sentence describing it.
The exclusive website and photo captions are part of the Elite plan. The basic profile is free.
What are Google Images and photo captions?
A short sentence that tells Google what each photo shows.
The essentials, step by step
- Google does not “see” photos the way a person does: it reads the text that comes with them. With a short sentence per photo, it can understand them and show them in Google Images.
- Up to 110 characters and no contact details. Describe what can be seen and where.
Example: “Portrait in a black dress on a terrace in Marbella”
Frequently asked questions
Can I put my phone number in a photo caption?
No. Photo captions do not accept contact details; your contact buttons are already on your profile.
Is it mandatory?
No, but it helps Google and people who use a screen reader. A few seconds per photo is enough.
Start today, at no cost
Create your free profile, write your description and keywords, and upgrade your plan only if you need to.
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